THE FUTURE OF SEO STARTS HERE

MAKE AI QUOTE YOUR BRAND AS A TRUSTED SOURCE

IMC MARKETING / 01

WHAT IS GEO?

Generative Engine Optimization (GEO) is the evolution of SEO.
It focuses on optimizing your website and content so generative search engines—like ChatGPT, Google Gemini, and Perplexity—quote your brand in their answers.

GET YOUR ASSESMENT

THE GOAL IS TO APPEAR IN THE CONVERSATIONS AI IS HAVING WITH MILLIONS OF USERS

IMC MARKETING / 02

GEO METHODOLOGY

IMC MARKETING / 03

WHO IS GEO FOR?

GET YOUR
ASSESMENT

E-COMMERCE & RETAIL

Products that AI recommends and quotes.

FINANCIAL & LEGAL SERVICES

Authority in high-trust, high-risk queries.

HEALTHCARE & PHARMA

Becoming the expert voice in critical decisions.

EDUCATION

Strengthening institutional authority in AI-generated answers.

TOURISM & REAL ESTATE

Presence in AI-driven suggestions and comparisons.

01 |

EARLY COMPETITIVE ADVANTAGE

Gain a first-mover competitive advantage.

02 |

INCREASED CREDIBILITY

Build long-term trust by being quoted by AI.

03 |

MEASURABLE RESULTS:

Access clear, actionable reporting and insights.

04 |

STRATEGIC ALIGNMENT

Strengthen sustainable digital authority over time.

Early competitive advantage: Gain a first-mover competitive advantage.

Greater credibility: Build long-term trust by being quoted by AI.

Measurable results: Access clear, actionable reporting and insights.

Strategic alignment: Strengthen sustainable digital authority over time.

FAQ

01 |

What is Generative Engine Optimization (GEO)?

GEO optimizes your brand so it appears as a reliable reference inside AI assistants like ChatGPT, Gemini or Perplexity. You’re not only chasing clicks on Google; you want these AIs to mention your brand and your expertise in their answers.

02 |

How is GEO different from traditional SEO?

SEO aims to rank you at the top of search engines. GEO aims for something else: when someone asks an AI about your industry, you want the AI to use your information and recommend your brand as one of the best options.

03 |

What types of companies is GEO designed for?

It’s ideal for B2B companies and specialized services (healthcare, pharma, technology, logistics, education, financial services, real estate, etc.), where customers research a lot before deciding and expertise is critical.

04 |

What results can I expect in the first 90 days?

In 90 days, we aim for your brand to have a clear, structured narrative for AIs, to see the first qualitative mentions in real tests, and to give you a GEO opportunity map aligned with your business goals.

05 |

How does IMC work with my team?

We start with a diagnostic of how you appear today in search engines and AIs, define the key questions your clients would ask an AI, and then create or adjust content so those AIs understand, cite and recommend your brand. Everything is done in coordination with your marketing or leadership team.